I’m Randy Lynn, Ph.D.
I study how people think, feel, and act—bringing the depth of sociology, the clarity of an author, and the curiosity of a UX researcher to design better experiences.
UX Research & Human-Centered Design
At the heart of UX is empathy. My background in sociology means I’ve spent years studying how people live, decide, and adapt. As a UX researcher, I translate those insights into actionable design recommendations that make products intuitive, useful, and meaningful.
Case Studies
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Skills
Qualitative
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Quantitative
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Tools
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Strengths
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Books That Explore Society and Change
Before pivoting into UX, I wrote books that explore how people navigate complexity—socially, politically, and personally. That same curiosity drives my design research today
Featured Titles
1
After the Great Fail: Toward a New Philosophy for the 21st Century. (2025) — A groundbreaking manifesto for living, thinking, and creating in an age of collapse and complexity.
2
Life Is Skydiving Without a Parachute: 30 Lessons on Facing Fear, Finding Joy, and Falling Well. (2025) — A bold guide to embracing life’s freefall with courage, humor, and meaning.
3
Concerned Citizens. (2024) — A fictional political thriller about how ordinary people can dismantle the current two-party system.
About Me
sociologist → Author → ux researcher
I earned my Ph.D. in Sociology and spent years studying how systems shape everyday lives. As an author, I transformed those insights into accessible books on society, activism, and personal growth. Today, I bring the same passion for people and clarity of storytelling into UX research—bridging human understanding with design innovation.